Increased e-commerce penetration entails radical price transparency and high price dynamics. Price comparison search engines and market places make it very easy for a customer to determine the market price of products. Therefore, attractive pricing that takes into account the prices of competitors is increasingly becoming an essential success factor on the Internet. If a price is set too high, even if only temporarily, conversion rate will rapidly decrease.

The consequence? Customers will buy your competitors' products. Retailers must constantly monitor market prices in order to optimize their pricing strategies. It is virtually impossible to do it manually. The effort would be huge.

The SaaS platform price intelligence offers a decisive advantage: by monitoring your products automatically, you will get a quick and comprehensive overview of the market. Make informed decisions based on well-founded market intelligence and increase revenue, margins and efficiency!